Why Flyers/Posters Are One of the Most Powerful Tools When Your Pet Goes Missing

allpawsreunited
Jun 22
2 min read

When your pet goes missing, your instincts might tell you to run around calling their name or post on every Facebook group you can find—and while those are helpful steps, one of the most effective actions you can take is getting physical posters up in the area as soon as possible. (A screenshot of the flyer can also be used as your Facebook post or to text.)

Why Flyers/Posters Work:

Flyers are a visual cue that can’t be scrolled past or buried in an online feed. They reach people who might not be on social media—local residents, delivery drivers, dog walkers, shopkeepers, and passersby. A well-placed flyer can lead to a vital sighting or the dog being safely returned.

Many of the successful reunions we've been involved in have happened because someone saw a poster and knew who to contact.

What to Include on a Lost Pet Flyer/Poster:

A clear, well-designed flyer can make or break whether someone stops to read it. Here’s what you should always include:

A clear, recent photo of your pet (Portrait format works best.)
Breed, color, and any distinguishing features
Where and when they were last seen
A contact number in bold
A note saying “Do not chase or call – please report sightings only” if your dog is nervous or in flight mode
Mention if your dog is on medication, deaf, or has health issues

We recommend using a large font and bold colors. We also recommend getting flyers printed so you can hand those out to anyone you see or drop door to door in the relevant areas.

Use Our Tried-and-Tested Free Online Template

To help you get started quickly, we’ve created a free flyer generator that you can easily personalize. It’s designed to be attention-grabbing, informative, and easy to read. It will be sent to your email as a pdf to print. Open the pdf and screenshot it and you can post to Facebook and text it.

https://www.allpawsreunited.com/freelostpetflyer